Sunday, July 19, 2009

The Psychology of Color the Color Mood Connection

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Have you ever walked into a room and wondered why you feel so anxious, relaxed, motivated, or even tired? Have you ever dressed for a special meeting and chosen the red blazer or the black and wondered what it is about that blazer that makes you feel powerful and in control? Why do we dress baby girls in pinks, and baby boys in blues? And why do attorneys tell clients what to wear for their "day in court?"
The answer is both simple and complicated. Color effects our affect, moods, perceptions, and feelings. It also effects others affect, moods, perceptions, and feelings about us when we wear them.
Much research has been done on the effects of color. So much so that many articles and writings are now available to the general public thanks to the Internet. One of my favorites Color: Meaning, Symbolism, and Psychology can be found at http://www.squidoo.com/colorexpert.
So next time you wonder why you feel anxious whenever your boss wears "...that red blazer." Look it up, you might just have the answer at your fingertips!
Until next time,
Carmen

3 comments:

KnockKnocking said...

I also am a lover of color and I think you are so right, color really can change a mood! Great post.

Color Expert said...

Thank you for quoting resources on color.
Another source for lovers of color and mood information is eisemancolorblog.com and my website which is the original www.colorexpert.com. You might also want to check out morealivewithcolor.com.

I have also written several book on the subject of color and you can find them listed on my site.

Leatrice (Lee) Eiseman

Unknown said...

Very interesting. And true now that I think about it!!!

 
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